Like what you see? Subscribe to our weekly news letter.
Goolets Story – The First 15 Years in Luxury Yachting
Share this entry
ESTABLISHMENT OF THE TURKEY OFFICE
The year when our Turkey Office really took off. Under the mentorship and leadership of Feride Karasu, we managed to create a team of professionals in Turkey that took care of everything, from inspecting the yachts to providing customer support and ground services.
Our client reviews were never better than they were this year!
MOVING TO A NEW OFFICE
We moved to a new office, where we finally had more space for growth, brainstorming and expansion. It was the year of adding new destinations to our offer in Montenegro and Italy, and the year we upgraded our feel-good presentations on www.goolets.net.
COMPANY CEOS TYING THE KNOT ON A GULET AND SENDING THE RIGHT MESSAGE
By far the largest event of the year was when Goolets CEOs Alenka Mirtič and Mitja Mirtič decided it was time to make it official, and they married after more than 10 years together.
The wedding took place on a gulet (where else?!) and it was a great way to send the message out to all our clients and partners – they are IN LOVE with gulet cruises and they both personally believe this is not just the best place for a holiday, but also the best place to get married.
The year we realised we are not in a gulet business. When we finally understood our main product is not a gulet, a cruise or a yacht. When we realised our main product is “customer support”. Good advice. Preparation for the cruise. And putting it all together. It was an interesting revelation, and we described our services perfectly in this short one minute video, which was something new in the market.